Some courts have ruled that only websites with goods or services tied to a physical location, like a retailer that also sells its products in an online store, are considered “places of public accommodation” and would, therefore, be covered by the ADA.
However, other courts have more broadly argued that any website offering goods or services online should be considered “places of public accommodation”, even if they don’t have a physical store presence.
A final ruling is expected to be announced sometime in 2018. This will set the official standard for website accessibility for businesses.
This set of guidelines will outline precisely which websites will be eligible, and what those website owners will need to do in order to be ADA compliant.
The Department of Justice has made it clear that these legal requirements are on the horizon. Optimizing websites for accessibility and ADA compliance will serve to create better content that is usable by more people, which makes the internet a better place for all.
Some accessibility guidelines require extra technical work, but overall the guidelines align with web design best practices: make your content available in different forms for different devices and audiences, make your website logical and easy to use, and make your website technically sound.